Posts Tagged ‘Asynchronous tags’

TagMan adds support for new Google Analytics tags

Wednesday, April 21st, 2010

TagMan has recently added support for the new Google Analytics asynchronous tracking tags, enabling faster load times and better data collection and accuracy.

While existing Google Analytics tags will continue to function, the new support means the installation of the new Asynchronous tags is simple.

Google has made a number of significant modifications to the operation of their Analytics tag, adding support for a new HTML 5 attribute, wrapping their calls up to avoid namespace conflicts and implementing a more robust way of adding their script resources into the parent page.

All these mods allow Google Analytics to be loaded faster and more reliably – capturing more visitor data, especially where the dwell time on the page is short, or the page is loading a lot of script resources.